Escape the low-value, high-maintenance client trap and build a practice you actually enjoy
- Do you find yourself competition on fees as potential clients can't tell you apart from your competitors?
- are you frustrated that others have won business when you know you would have done a better job?
- Are you frustrated you're not attracting high-margin clients who appreciate your value?
More Money in the Bank
You're attracting and working with more high-value, high-margin clients.
More Enjoyment
You are working with clients who respect your opinion and your time. You connect with them on a personal level and they value your relationship.
More Growth
Your team has stepped, taking over so many of your old responsibilities you have more time and energy to explore new opportunities.
Say goodbye to:
Competing on Price
The days of 'sharpening your pencil', negotiating downwards, and making the work fit the fee are over.
Working too hard for too little
The time you lost on conversations and meetings with waste of time, bad-fit, prospects is spent on growing the business.
Difficult, thankless clients
Banish the days of tolerating rude, late paying, BMW -Bitching, Moaning and Whining clients.
Feeling out of control
Loosing the feeling of not having the skills or inclination to market yourself properly positioning yourself to those who value you and will pay
How it works
We focus on three vital areas
Understand – The first three sessions focus on uncovering who you are and identifying who you are best positioned to serve. Together, we’ll define your ideal client with clarity, so that by the end of these sessions, you’ll have a well-structured programme/ offering designed to attract and appeal to your perfect high-value clients.
Attract – The next sessions guide you in shaping your marketing, messaging, and social media strategy. You’ll gain clarity on how to communicate with impact, and we’ll equip you with simple software to help you create consistent, high-quality posts that connect directly with your ideal clients.
Connect – The third stage of the course focuses on business development and turning opportunities into signed clients. You’ll learn how to streamline your process so you work with fewer, higher-value clients who are profitable, aligned, and enjoyable to work with.
Starting with a thorough diagnostic, your bespoke programme is built around your skills, circumstances, and goals.
Modules include:
Premium Pricing
Social Media
Positioning & Differentiation
A.I. Adoption
Effective Networking
Website Update
Process Planning
Sales Training
Client
Retention
Content
Marketing
Goal
Planning
Team
Building
Cross Selling
Team
Building
Risk Protection
Mindset
“I was anxious of using an outside agency”
“The result though, is 5 times more telephone appointments, per month with potential members than were previously generated inhouse! And the quality is so much better."
Shane Lukas, MD AVN, Chesterfield
“You're the fourth marketing agency sitting there making promises.”
Fast forward 3 years and the team have a new problem: recruiting new team members to keep up with the additional workload!
—Grant Wade, Partner Wells Richardson, Sheffield